'  | The Regional Franchise Model
4Refuel is exploring opportunities for expansion in the US market through a network of Regional Franchises.
If you are planning to get into business for yourself, there is NO other franchise opportunity that provides you with a proven, turnkey business that allows you to take the continuing demand for diesel fuel and leverage that demand into your business. As a 4Refuel Regional Franchisee, you will receive the training, tools and benefits of our years of industry experience to assist you in spearheading 4Refuel's presence in the lucrative, 56 Billion gallon/year US market.
The US MarketFor years, major oil companies the US market have been down sizing and even eliminating their fuel service infrastructure for delivery of fuel products, thus forcing clients to pick up, store and deliver their own fuel. This change in strategy by "the majors" has created an enormous opportunity for 4Refuel Regional Franchisees to provide savings productivity and Fuel Management service for those consumers who do not want to, or cannot afford to, service themselves.
The Fuel Management industry in the US, like Canada, is in its infancy. Most fuel service companies, typically "jobbers" or mom-and-pop businesses, base their offering on the simple delivery of a commodity, fuel at cents-per-gallon, and have little or no sophistication in terms of service, information or Fuel Management. This sophistication is where 4Refuel clearly differentiates itself in the industry. Our extensive experience in Fuel Management, significant investment in technology and the processes to act on the information they provide elevates the business into a true value-add service that clients can rely on to help manage their fuel needs.
Learn more about Fuel Management and how one of the unique opportunities in franchising can position your business investment for explosive growth.
The Regional Franchise ModelA Regional Franchise consists of: - Minimum 10 operating units (tanker trucks)
- Geographic territory that has the client base, industry cross-section and market potential in core 4Refuel markets in excess of 13 million gallons derived from detailed market analyses using recognized demographic data sources like Dunn & Bradstreet
- Operations in Year 1 to consist of a minimum of 4 operating units
- Development and build schedules set to reach 10 operating units by end of year 4 (i.e. minimum 2 units/yr in Years 2, 3, 4)
Regional Franchise Model Responsibilities and participation of the 4Refuel partners is as follows: | | 4Refuel | Regional Franchisee | | Licensing | Fuel Mgmt programs (Onsite, "enviro tanks", fuel islands) | | Intellectual Property | Sales (regional) Client Relations | | Business Systems and Processes | Operations /Compliance | | KPI's, Reporting Tools and Best Practices to measure your progress | Lead Generation | | Training Curriculum and System Improvements | Marketing (Local) | | Training of Regional Franchisee and Key Operational Staff | Margin Management | | Fuel Supply/Procurement (case-by-case basis) | Fuel Supply/Procurement - minimum - letter of credit and management of supply | | Truck Procurement/Lease Programs | IT Operations | | U-CON Systems (FMO, Telematics etc.) | Payments | | IT Systems Development (hardware and software) | Administration | | Marketing (Regional) | Credit Research/Approval | | Truck, Equipment and IT Infrastructure Specs | Invoicing & Collections | | Sales (national/multi-regional accounts) | Data Capture | | Opening support team | Hiring and Training of Staff | | | Insurance |
Other future income sources in addition to onsite refuelling include - Oils & Lubes
- Telematics (monthly recurring revenue)
- Hardware sales
The key traits of a successful Regional Franchisee include: - Fit with 4Refuel culture
- A track record of achievement and success in business
- Ability to hire, manage, train and motivate employees
- Financially and commercially astute
- Able to comply with 4Refuel's Franchise Systems
- Ideally, have access to an existing business infrastructure to assist with operations and support
- Proven ability to grow a business
- Ambition & desire to achieve commercial & financial success
- Persistent, hard working
- Personable and good communication/people skills
- Enjoy developing business relationships
- Goal oriented
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